Our keynote presentations and education touches the most pressing concerns of today's franchisees, managers and stylists.
A fantastic line-up of industry leaders, influencers, salon owners and professionals will inspire, motivate and educate you!
*Agenda, Education & Instructors Subject to Change
Check in to get your Convention Badge. This is required for entry and participation in all events. No exceptions. Additional badges and Awards Dinner tickets can be purchased as needed.
Kick off this long-awaited Convention of three days of beauty excitement, starting with a message from our CEO, Tom Boitz! An energetic entrepreneur and global business leader, Boitz brings his extensive knowledge of the hair and beauty industry and passion for the brand to drive the company forward in these new and exciting times. He successfully built and managed a region of 117 Fantastic Sams salons and owned and operated upwards of 10 FS salons himself from 2001 to 2011. Come get a glimpse of the vision for taking our brand to new heights and helping you thrive in our FS family!
Join the FS Education team for an exciting runway show that will dazzle and inspire you. Look and learn how the FS Education team can help transform your skills and creativity into beautiful styles. The FS Educators provide training that can leverage your internal passion and motivate you to excel in your craft!
The FS runway show will feature the FS Education Team from across the country, who will walk you through their professional adaptation of several finished works of creative haircuts and styles. This is a must-see runway event that will be hosted by the professionals who are eager and excited to provide advanced education to the community of rockstar stylists across FS!
A great way to connect with fellow franchisees, stylists, managers, valued suppliers and corporate staff. Sure to be a fun evening!
Registration - Badge Changes - Awards Dinner Tickets - Information
We're here to serve!
You don't want to miss this! Take time to connect with all of our many valued suppliers, and watch the Hair Demonstrations. Times subject to change.
Details coming soon!
The FS September Town Hall will be hosted live at FS Convention. The format will remain the same, so be sure to submit your questions ahead of time!
Eliminate the double process with the unique CHI coloring systems. You do not need foil when you utilize the CHI Infra Highlift and Bleach & Shine blonding techniques.
Presented by CHI - FAROUK SYSTEMS | Bradley Tuggle & McKenzie Lehmann
Explore how FS Hair Extensions will enable you to work smarter, see less clients, make more money and create a life by design. Hair extensions are currently the highest earning salon service you can offer your guest, as well as the quickest, easiest way to create more volume, length, or chemical-free color.
Presented by FS HAIR EXTENSIONS | Angie Gilmore and Lance Courtney
Johnny B. educators are trained to be both informative and technique based to give you the best opportunity at self-growth. This class offers a styling exercise that shares a true grooming experience with Johnny B. We will start with a four-step cutting method, followed by a fade with alayered top and end with the perfect finish!
Presented by JOHNNY B. | Richard Bonner and Gabriel Quiñones
You’ll learn to formulate custom shades to the canvas, use creative colors as toning/correcting tools, and learn both wearable and creative coloring techniques for use behind the chair.
Presented by PULP RIOT | Ashley Matthews
Details TBA
Enjoy a plated lunch followed by the Top 50 Salon Awards.
Experience how to achieve your target color with ease and confidence using ammonia-free color. Learn the basics to correct any unwanted color or tone using the innovative CHI color lines with trending techniques like Color Melting and Shadow Root.
Presented by CHI - Farouk Systems | Bradley Tuggle & McKenzie Lehmann
Learn how to create beautiful, healthy texture using CHI Transformation, CHI Enviro, CHI Deep Brilliance, and CHI Ionic Permanent Shine Waves.
Presented by FAROUK SYSTEMS | Kewonia Grimes
Join our Keracolor Educator, Kalie Clunk for a complete rundown of everything Keracolor. Kalie will teach you how to excite your guests during their service while encouraging them to take home products for touch ups. This "cocktail hour" will include tips-and-tricks on creating custom cocktails for unlimited color options, and color corrections. She will also address the importance of filling, enhancing natural hair color, as well as color shifting and the removal process. Kalie has backbar service and consultation secrets to share that will leave you and your guests ready for another round!
Presented by KERACOLOR | Kalie Clunk
Johnny B. educators are trained to be both informative and technique based to give you the best opportunity at self-growth. This class offers a styling exercise that shares a true grooming experience with Johnny B. We will start with a four-step cutting method, followed by a fade with alayered top and end with the perfect finish!
Presented by JOHNNY B. | Richard Bonner and Gabriel Quiñones
Serving walk-in guests is core to the Fantastic Sams model and critical for maximizing salon productivity and profitability. Learn how to effectively establish and grow guest count in new salons and how to evolve your business to a hybrid model, supporting the optimal mix of both walk-in and appointment guests.
Presented by FANTASTIC SAMS OWNER | Dave Zoz
If you’re challenged with recruiting and retention, this is a class you cannot afford to miss! We will share research-based insights from sources inside and outside of FS on what it takes to recruit talented candidates and keep them as tenured employees. We will dig into the data and feedback FS has collected over the past year and share the findings and recommendations to make headway in the recruiting and retention challenge. You will walk away with a comprehensive understanding of the workforce, work expectations for both millennials and the Gen Zs, as well as the sentiment of the FS employee. We will conclude with sharing processes and tools that will help you create a more flexible and rewarding workplace that builds an employer-employee culture around recognition and loyalty.
Presented by FANTASTIC SAMS | Tim O'Leary, FS Director of Stylist Recruitment & Retention
Color catastrophes happen to all of us! Nearly every colorist experiences unexpected disasters. This class is designed to arm you with the tools you need to become an expert problem solver, no matter the challenge! These simple solutions for common color disasters will help you turn any 911 color emergency into an opportunity to boost your revenue.
Presented by MALIBU C | Missy Peterson
You’ll learn to formulate custom shades to the canvas, use creative colors as toning/correcting tools, and learn both wearable and creative coloring techniques for use behind the chair.
Presented by PULP RIOT | Ashley Matthews
Discover new, exciting products and tools to maximize your performance and creativity behind the chair. Learn how to ask questions to engage your guests and get them to the ”YES”! Explore how a 5-minute FS Mini Volume service can increase your average service ticket, retail ticket and pre-booking.
Presented by FS HAIR EXTENSIONS | Angie Gilmore and Lance Courtney
Eliminate the double process with the unique CHI coloring systems. You do not need foil when you utilize the CHI Infra Highlift and Bleach & Shine blonding techniques.
Presented by CHI - FAROUK SYSTEMS | Bradley Tuggle & McKenzie Lehmann
Learn why coaching and goal setting are even more important now than ever for retention and results! Stylists have many career options in today’s salon landscape and are looking for purpose and work/life balance! Demonstrate your commitment to your team and their success through consistent and effective coaching practices.
Presented by FANTASTIC SAMS | Jessica Trahan, FS Region Director, South Region
The definition of culture can be misinterpreted in the business arena. Culture in a business means creating good, consistent behavior and rewarding that behavior. Building a culture starts with basic tools that are measured by milestones. Learn how to intentionally develop a culture within your salon that makes your stylists thrive!
Presented by DEIRDRE MCQUAIDE | Marketing and Advertising Consultant
All tradeshow booths will be open. Hair Demonstrations in individual booths. Times subject to change.
Registration and Check In
Don't miss the last opportunity to visit our vendors!
Explore how FS Hair Extensions will enable you to work smarter, see less clients, make more money and create a life by design. Hair extensions are currently the highest earning salon service you can offer your guest, as well as the quickest, easiest way to create more volume, length, or chemical-free color.
Presented by FS HAIR EXTENSIONS | Angie Gilmore and Lance Courtney
Eliminate the double process with the unique CHI coloring systems. You do not need foil when you utilize the CHI Infra Highlift and Bleach & Shine blonding techniques.
Presented by CHI - FAROUK SYSTEMS | Bradley Tuggle & McKenzie Lehmann
You’ve mastered your craft and the rulebook and there’s nothing you love more than a good challenge! You’re familiar with breaking boundaries and crossing the creative lines between direct dyes, oxidative color, and everything in between. This class is definitely for you!
Presented by MALIBU C | Missy Peterson
Join our Keracolor Educator, Kalie Clunk for a complete rundown of everything Keracolor. Kalie will teach you how to excite your guests during their service while encouraging them to take home products for touch ups. This "cocktail hour" will include tips-and-tricks on creating custom cocktails for unlimited color options and color corrections. She will also address the importance of filling, enhancing natural hair color, as well as color shifting and the removal process. Kalie has backbar service and consultation secrets to share that will leave you and your guests ready for another round!
Presented by KERACOLOR | Kalie Clunk
We have gathered a diverse cross section of successful owners all in one place for some quality Q+A time. With the FS reinvention plan in place, now is a great time to reflect and envision your future! This “think tank” panel discussion with FS top operators will offer insights on how to improve your salon’s profitability.
Presented by FANTASTIC SAMS | Jennifer Metzger, FS Director of Operations/Business Development West & Moderator Kim Amadon, FS Director of Operations/Business Development East
Learn how to create beautiful, healthy texture using CHI Transformation, CHI Enviro, CHI Deep Brilliance, and CHI Ionic Permanent Shine Waves.
Presented by FAROUK SYSTEMS | Kewonia Grimes
Color catastrophes happen to all of us! Nearly every colorist experiences unexpected disasters. This class is designed to arm you with the tools you need to become an expert problem solver, no matter the challenge! These simple solutions for common color disasters will help you turn any 911 color emergency into an opportunity to boost your revenue.
Presented by MALIBU C | Missy Peterson
You’ll learn to formulate custom shades to the canvas, use creative colors as toning/correcting tools, and learn both wearable and creative coloring techniques for use behind the chair.
Presented by PULP RIOT | Ashley Matthews
Discover new, exciting products and tools to maximize your performance and creativity behind the chair. Learn how to ask questions to engage your guests and get them to the ”YES”! Explore how a 5-minute FS Mini Volume service can increase your average service ticket, retail ticket and pre-booking.
Presented by FS HAIR EXTENSIONS | Angie Gilmore and Lance Courtney
Experience how to achieve your target color with ease and confidence using ammonia-free color. Learn the basics to correct any unwanted color or tone using the innovative CHI color lines with trending techniques like Color Melting and Shadow Root.
Presented by FAROUK SYSTEMS | Bradley Tuggle & McKenzie Lehman
Dig deeper into your financial journey. Learn how to analyze your financial statements to optimize your salon’s profitability and embrace trends. Identify key benchmarks and ways to positively impact your top and bottom line.
Presented by FANTASTIC SAMS SALON OWNER | Dave Zoz
Create a retail experience in your salon and enhance your salon’s bottom line! Educate your stylists on the benefits of retail sales and how it can increase their average ticket. Part of the FS guest experience includes exclusive access to the FS private line which is a competitive advantage in the industry.
Presented by FANTASTIC SAMS | John Calabretto, Director of Products, Promotions & Technical Training
Join our Keracolor Educator, Kalie Clunk for a complete rundown of everything Keracolor. Kalie will teach you how to excite your guests during their service while encouraging them to take home products for touch ups. This "cocktail hour" will include tips-and-tricks on creating custom cocktails for unlimited color options and color corrections. She will also address the importance of filling, enhancing natural hair color, as well as color shifting and the removal process. Kalie has backbar service and consultation secrets to share that will leave you and your guests ready for another round!
Presented by KERACOLOR | Kalie Clunk
Why take the time to paint a Balayage when you can add it with FS Hair Extensions! Learn how to turn your color services from hours into minutes with commitment-free, chemical-free hair color without any of the common color complaints such as fading, breakage or damage. Create bright, bold fashion colors to instant balayage and beautiful dimension.
Presented by FS HAIR EXTENSIONS | Angie Gilmore and Lance Courtney
Learn the latest techniques with the FS Education team as they walk you through the latest cut, color and finish trends.
Presented by FANTASTIC SAMS Education Team | John Calabretto, FS Director of Products, Promotions & Technical Training
Johnny B. educators are trained to be both informative and technique-based to give you the best opportunity at self-growth. This class offers a styling exercise that shares a true grooming experience with Johnny B. We will start with a four-step cutting method, followed by a fade with a layered top, and end with the perfect finish!
Presented by JOHNNY B. | Richard Bonner and Gabriel Quiñones
Do you get frustrated with social media? With the ease of SOCi, you can master your social footprint with simple, best practices. We know time is our largest obstacle and SOCi can help you build a social presence to promote your salon’s reputation and receive great reviews. If you are looking to recruit and network for new talent or even increase your guest count, SOCi is a must.
Presented by SOCi
Learn how to get your team onboard and earning a higher income by making the mission more important than the money and the passion more important than the paycheck.
Explore the key differences between “managing your staff” and “coaching your team” with coaching tools to inspire, develop and grow your team.
Discover proven tools and repeatable systems to retain and grow your people, while attracting new employees.
Learn fun, easy communication tips that empower your message and support you to create more leaders within your organization.
Presented by EASIHAIR PRO | Lance Courtney, Vice President
Do you want to showcase your creativity with beautiful photos that you can post on social media? In this class, you will learn how to take wonderful hair photos in the salon with easy and simple best practices when crafting social media posts. With the right photos on your social media pages, you can boost guest count and attract stylists! Tim will demonstrate these techniques on a live model so you can experience the photography experience first-hand.
Presented by FANTASTIC SAMS | Tim O’Leary, FS Director of Stylist Recruitment & Retention
Experience how to achieve your target color with ease and confidence using ammonia-free color. Learn the basics to correct any unwanted color or tone using the innovative CHI color lines with trending techniques like Color Melting and Shadow Root.
Presented by FAROUK SYSTEMS | Bradley Tuggle & McKenzie Lehmann
Does the social media world scare you? You are not alone. But it’s a powerful tool, and we can teach you how to effectively and easily harness that power for a positive outcome. In this class you will learn ten simple social media tricks to help you connect with guests, promote your salon, and become a social media rockstar!
Presented by FANTASTIC SAMS Marketing Team | Carrie Anne Harmon, Digital Marketing Specialist
Why take the time to paint a Balayage when you can just add it with FS Hair Extensions? Learn how to turn your color services from hours into minutes with commitment-free, chemical-free hair color without any of the common color complaints such as fading, breakage or damage. Create bright, bold fashion colors to instant Balayage and beautiful dimension.
Presented by FS HAIR EXTENSIONS | Angie Gilmore and Lance Courtney
If you are looking to step up your point of sales system, be sure to attend this session with Zenoti. This all-in-one salon management software provides a consistent brand experience that will impress your guests and increase productivity.
Learn how Zenoti’s POS platform will keep you up to date on how your business is doing with easy-to-use reports and dashboards on financials, staff, inventory, and guests - all from your mobile device. With the marketing and campaign module, you can target leads with fully branded, personalized campaigns and manage them from opportunity through to paying guest, all with a few clicks in one platform. Zenoti will also educate you on cutting-edge mobile solutions for the beauty and wellness industry and convenient, flexible, touchless features for your guests and your staff. Join us to find out more about this seamless, simple, and scalable solution.
Presented by ZENOTI
Need costume inspiration? Google: David Bowie, Kiss, New York Dolls, and Sly and the Family Stone:)
ASA Awards Reception
ASA Awards Dinner & Party
We have secured a discounted hotel room rate of $160 per night for a Deluxe Resort King or Two Queen Room through 11:59pm on August 1, 2022. This rate is valid for stays from September 5 - 10, 2022 on a space available basis. First-come, first-served. Any reservations made after that will no longer receive our discounted rate, so be sure to reserve your room today.
The 43-story luxury resort and casino is on the Las Vegas Strip in Paradise, Nevada. You will enjoy newly remodeled, oversized 550 square feet deluxe guest rooms with all the amenities and decor needed to make your stay amazing!
Click HERE if you are ready to book your room at Mandalay Bay today through the secure online portal for our special Fantastic Sam’s Franchise Corporation group rate.
Las Vegas is full of exciting stuff to do! Whether you want to check out traditional tourist attractions, or would rather go for a hike, there's so many things to see and do that you're sure to remain entertained, no matter how long you stay!
Mandalay Bay has top-notch entertainment on site, including the Shark Reef Aquarium, Cirque Du Soleil, concerts, and a world-famous 11-acre Aquatic Playground! Bring your swimming suit to sun, swim, splash and soak at Mandalay Bay Beach on your terms. Ride tides in the wave pool. Flow with the Lazy River. Lounge in a lagoon. Hang out with friends.
The Mandalay Bay website has all the details. Take a look.
Luxury awaits you at every turn at Mandalay Bay Resort!